For Lateral Thinking, leisure and business are two sides of the same coin. And festivals, the perfect combination of culture and entertainment, allow us to do both things: work and enjoy working.
From large-scale festivals, such as Primavera Sound, to niche offerings, such as OFFF, the aim is always the same: to create an unforgettable experience. As festivalgoers ourselves, we know that people do not just buy a ticket or see the odd headline act, they buy an experience - an experience which goes hand in hand with holidays, nights with friends, romance and the possibility of having the best summer of your life.
From brand activations, implementing brand spaces, access control and artist coordination to technical production and finding sponsors. At festivals, we have done everything. Everything except going up on stage... For now.
Festivals we have taken part in: